Well Manored
Fine Home Management
This new white-glove property management company needed a distinctive brand to instinctively communicate their business model to their market. It had to speak to its highest quality customer service and a curated client-base, and stay rooted in classic Beverly Hills luxury.
Concept and development with Lotus & Ash; Illustrations by Sofia Leggio · 2023
Initial mood board to set the tone
We land on the right type and palette
Building the website—it needed to support beautiful photos of the homes, but look great on its own as well
The Launch—the welcome letter would be the first introduction to the company, and needed to start strong, communicating the brand with a glance.
Some business card options we explored
And traditional letterhead